Courtesy Flickr.com One Way Stock |
I really need a name for my business and I can’t create a
web site or new blog without one. A name
is so important! When my father was in
the hospital they kept mispronouncing our last name; how disrespectful to a man
who was literally on his last breath!
Even The Bible makes a big deal about knowing the names of all who came
before you. Look at the struggles we go through naming our children.
Courtesy Flickr.com Phantomswife |
A name has to be just
right. "Words are the voice of the Heart"
What is just right for my business? The name must offer an
answer to the need of the client. The name must convey a sense of being helped,
listened to, rescued, relieved, comforted, and supported. My clients are in a quandary
over money; bills that are too high when they shouldn’t be, bills that are
unaffordable, bills that are confusing, and fear of losing estates and a
lifetime of building inheritance and earnings. My clients are confused and at a
lost to find resources, or even to know that they qualify for known resources.
My clients are in emergent situations; they don’t have time, energy, or
knowledge to deal with the medical system.
Trisha Torrey |
I joined the Association of Professional Advocates, attended a call-in seminar, and bought a book. I’m half way through The Health Advocate’s Start & Grow Your Own Practice. The accompanying workbook, and its answers, are the beginnings of my business plan. I’m excited by my cash flow statement; I will only be $25,597 in debt by the end of month 13! I actually feel good about that. I never saw debt as a sign of growth.
Free Showtime! |
On other fronts, Showtime is free for 30 days on Hulu. I’m
catching up on House of Lies, Shameless, and Ray Donovan. One of my tomato
plants is not putting out new flowers! My zucchini and cucumbers are getting
their first blooms. The weather is beautiful. My orchid has a brand new leaf!
Courtesy Flickr.com Walkn Boston |
“My advocacy provides financial and practical
resources for you or your family members to help negotiate medical billing and
auditing, doctor’s visits, hospital stays, insurance claims filing and appeals,
diagnostic research, and estate and end of life planning. My allegiance is solely
to you, not the hospital or insurance company. I find what you need in ongoing
or emergency situations, with any health condition
or status. I am your very own, personal advocate. I will fight for you.”?
No comments:
Post a Comment
Thank you so much for taking the time to read my thoughts!